Book Club

Here you will find books recommended
by JCU EA members on entrepreneurship,
innovation, & leadership

Ray Dalio: Principles: Life and Work

Keith Ferrazzi: Never Eat Alone, Expanded and Updated: And Other Secrets to Success, One Relationshi

Robert Greene: Mastery

Seth Godin: Purple Cow - Transform Your Business by Being Remarkable

Cara Alwill Leyba: Girl Code: Unlocking the Secrets to Success, Sanity, and Happiness for the Female

Gary Keller: The ONE Thing: The Surprisingly Simple Truth About Extraordinary Results

Robert Cialdini: Influence: The Psychology of Persuasion, Revised Edition

Donald Miller: Building a StoryBrand: Clarify Your Message So Customers Will Listen

Simon Sinek: Start with Why: How Great Leaders Inspire Everyone to Take Action

Joey Coleman: Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days

Clayton Christensen: The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail

Gabriel Weinberg and Justin Mares: Traction: How Any Startup Can Achieve Explosive Customer Growth