From Startup to Scale: A Roadmap to a Sustainable Business

Hosted by COHatch Beachwood

Building a sustainable business is a roller coaster. Emotionally, and operationally.

This masterclass provides you two things:

1. A cohort of men and women just like you who are starting and working to scale a business. We are excited. Nervous. Curious. Terrified. Courageous. Confused. It's OK, we're in this together!
2. Actionable tips, tools, and tricks to solve your operational problems.

RSVP: https://www.eventbrite.com/e/from-startup-to-scale-a-roadmap-to-a-sustainable-business-tickets-692176567747?aff=erelpanelorg

Tickets

FREE - EA Members

$199 - Non-Members

Session 1: The Purpose-Driven Business Model 

October 12, 2023 | 8:30 - 10:00 AM

Led by Dr. Doan Winkel, John J. Kahl, Sr. Chair in Entrepreneurship at John Carroll University

Topics covered:

• Aligning business model & strategy to purpose and values
• Identifying assumptions
• Designing and running experiments

Session 2: The Customer 

October 19, 2023 | 8:30 - 10:00 AM

Led by Jamey Polak, John Carroll University LaunchNET Program Manager

Topics covered:

• Identifying early adopters
• Identify where to “find” customers,
• How to interview customers to gather useful information

Session 3: Marketing & Branding 

October 26, 2023 | 8:30 - 10:00 AM

Led by Manny Hall, Founder & CEO, Manny Hall & Associates

Topics covered:

• Exploring marketing channels/social media/content marketing
• Building a strong brand identity
• Implementing effective marketing campaigns  

Session 4: Digital Transformation

November 2, 2023 | 8:30 - 10:00 AM

Topics covered:

• Embracing digital technologies like AI
• Setting up an online presence
• Leveraging e-commerce for expansion
• Data privacy & security

Session 5: Operational Efficiency and Process Improvement 

Led by Jack Ricchiuto, Facilitator, Consultant and Coach at Thrive At Work

November 9, 2023 | 8:30 - 10:00 AM

Topics covered:

• When, why, and how to build and grow your team
• Streamlining business operations
• Optimizing processes
• Increasing productivity